About assistants

This is a small post, rather irrelevant, but I really want to say:  never underestimate the power of a (good) assistant.

Having an assistant on a shoot means:

- not thinking about carrying gear

- more time to talk with you client

- not being the one who’s on the floor fixing stuff (yes that happens) and running around to get what’s missing

- having someone to do the stand in when you’re doing your setup (instead of having your model/client waiting for you to tune your lights)

- having someone you can talk with and discuss what’s going on before, during and after a shoot. (I mean, it’s always nice to grab a beer when everything is wrapped up right?)

When I started shooting for Nightlife I was running on all jobs pretty much by myself, but now, as I do more work and shoot more “important” personnalities I realized how important an assistant is.

Remember, sometimes being a photographer is more about what you look like and how you interact with people than about the final images you have.

And as stupid as this looks, having someone that works for you on a shoot can help gain the trust of a model or a client.